After the January 6, 2021 United States Capitol attack, several social media sites restricted Donald Trump's social media usage, including Twitter, Facebook, and Instagram, who banned him from their platforms.Platforms also suspended some Trump supporters and others who were sharing conspiracy theories and extremist content. These actions led to outcry from some conservatives that social media sites and "Big Tech" were silencing conservatives.
After the bans, Trump began looking for alternative platforms, eventually creating his own blog to share similar content to what he had previously posted on Twitter. After poor reception, he closed the blog shortly after its launch.Jason Miller, then Trump's senior advisor and spokesman since 2016, for several months teased plans by the Trump team to create a social network of their own.
In June 2021, it was reported that Miller had left Trump's team to become CEO of a tech startup. A beta version of Gettr launched on July 1, 2021, after being added to the Apple App Store and the Google Play Store in mid-June. The platform can also be accessed via the web. The official launch is scheduled for July 4, 2021.
According to the Apple App Store listing, Gettr is developed by a company called Chainnov Inc. Miller is CEO, and former Trump campaign spokesman Tim Murtaugh is a media affairs consultant for the company. Miller has said the company was financed by a "consortium of international investors" including a foundation tied to Guo Wengui, a Chinese businessman and fugitive.Guo has said he is an adviser to the platform. Media sites tied to Guo have suggested that the platform was his idea, though Miller has downplayed the connection.
As of July 1, 2021, Gettr had several thousand users.